2017 marks the year Trotec Laser celebrates its 20th anniversary, growing from a start-up to a world market leader in laser machines for cutting, marking and engraving.
Trotec was formed in 1997 from a research branch of Trodat. In 2015, the sales volume of the Upper Austrian laser manufacturer exceeded R1.5 billion (€100 million) for the first time. In 2016, the latest completed financial year, Trotec increased sales by 9.1 %, to almost R1.7 billion (€110 million).
The high growth rate continues in 2017, too. With a predicted sales increase of 20%, Trotec sets a major milestone for the sales volume goal in 2020. Dr. Andreas Penz, spokesman of Trotec’s management, said, ‘This increase in sales seems incredibly high at first sight, but the laser business is an extremely dynamic one, and laser applications are now found in all major areas of life. For example in medical engineering. We manufacture stents with our laser machines. Or in the field of research, where laser applications are simply indispensable, for example in the development of the Mars Rover. Trotec laser technology plays an important role in industry and trade as well. The pivotal question is: why do we make lasers? Answer: we make our customers successful, and this sustainable strategy allows us to grow overproportionately.’
Penz reviewed the past 20 years with milestones of development, supplemented with some personal insights and experiences. He proudly thanked the Trotec team for the tireless dedication and the distinctive team spirit at Trotec.
Trotec South Africa has 11 staff members, including sales, marketing and technical support, with a showroom in Sandton.
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