Prisco announced the its new Prisco E-Cure SP-028 Soft Feel UV Coating. This coating is one of a growing range of energy-curable specialty coatings that increase the available design options for creating truly unique catalogue images, brochures and other printed products to offer customers.
Prisco E-Cure SP-028 Soft Feel UV Coating is an energy-curable coating that increases the tactile appeal of an image by imparting a velvety texture similar to felt. A Soft Feel coating sometimes referred to as ‘soft-touch, velvet or gentle touch’, was previously only available in aqueous versions.
The unique product offers the ‘instant curing’ and durability benefits of an energy-curable coatings with the addition of a soft-to-the-touch sensation. Further, E-Cure SP-028 provides a fingerprint resistant barrier and protects the printed sheet from scuff marks during subsequent finishing operations.
Bob Srnovrsnik, National Product Manager-Coatings said, ‘Prisco E-Cure SP-028 Soft Feel UV Coating contains 100% UV curable solids, making it one of the first true UV curable coatings of its type on the market. Many Soft Feel products that claim to be UV are actually a hybrid combination of UV and water based components. Those competitive products still suffer from the long dwell-time requirements, drying heat tolerance and limited scuff resistance of aqueous coatings. With Prisco’s product, drying is virtually instantaneous and there are no more concerns regarding scuffing and softening. This offers the end-user ease of handling and the confidence that their printed product will meet and exceed their customer expectations.’