According to Robert M. Patterson, Chairman, President and CEO, Avient Corporation, Magna represents an important investment in sustainable solutions as brand owners seek alternatives to legacy technologies.
‘We are thrilled to have Magna join Avient. We expect our collective inks portfolio will grow substantially as the threat of Covid subsides, people can safely attend sporting and other live events in person and travel increases.’
The MagnaColours® materials will join Avient’s existing specialty inks portfolio, alongside prominent brands such as Wilflex® and Rutland®.
Tom Abbey, Chairman of Magna, commented, ‘While growing Magna, I had a goal to revolutionise the industry and promote sustainable options – our proven technology accomplishes that. With Avient, I have found a leader aligned with our sustainability values to take us to the next level and truly globalise the business. Avient was the clear choice, and I’m thrilled for Magna to begin its next chapter.’
MAGNA COLOURS
https://www.magnacolours.com