Expand a Sign provided AFCON with one of the largest banners in Africa (7560sqm) which covered the entire field and was used for both the opening and closing ceremonies.
The order also included 12m x 12m stadium banners as well as hundreds of branded covers for Pilates balls used in the displays.
The combination of these branding elements proved highly successful in creating maximum brand impact and an electric atmosphere at the AFCON opening and closing ceremonies.
‘Expand a Sign are proud to have contributed to South Africa’s success in hosting a sporting event of this magnitude,’ said Sharon De Beer, Marketing Manager for Expand a Sign.