The VUTEk FabriVU 340i+ printer offers ultra-high resolutions up to 2400 dots per inch (dpi) and three-level greyscale printing with 7, 12 and 18 picolitre drop sizes. Its printheads optimise ink drops with no overlay for smooth transitions and perfect crispness. The result is dramatic four-colour printing with a wide colour gamut, rich blacks and deep colour saturation for exceptionally high quality on backlit fabric displays and other graphics.
To meet growing demand for soft signage, St.Paul, Minnesota-based specialty graphics and commercial printing firm, The Vomela Companies, is boosting its dye-sublimation graphics production capacity with the addition of a VUTEk® FabriVU® 340i+ printer featuring in-line fixation.
Vomela’s new, high-end printer will make its way east to be a key production solution in a facility in Maplewood, Minnesota, for Visual Impact – an out of home (OOH) advertising, retail, hospitality and event graphics business that Vomela acquired earlier this year.
‘Soft signage is a growing category for our company – for events, retail and the out-of-home advertising market,’ said Mark Auth, Vomela’s CEO and president. ‘The inline fixation capabilities of the VUTEk FabriVU 340i+ will increase our speed to finish and help to create shorter lead times.’
With the showpiece printer coming on board, Visual Impact will have new, premium event and convention signage production capabilities for its Midwestern customers. Vomela expects demand ‘to spill over into retail, too, in the form of POP displays and more OOH advertising, such as airport signage,’ said Teri Mascotti, Vomela’s director of brand marketing.
‘Our company exists to create impact through design and finished product,’ Mascotti added. ‘Quality is a key factor in choosing this piece of equipment. The FabriVU has a wider application range and outstanding resolution.’
Ken Hanulec, vice president of worldwide marketing for EFI stated, ‘We are thrilled to support the continued growth of The Vomela Companies, and we’re excited that the company has chosen EFI and our leading-edge soft signage technology. The VUTEk FabriVU 340i+ printer creates stunning, high-end graphics with remarkable efficiency, delivering work that is ready for finishing right off the printer. It is the perfect solution for Vomela and Visual Impact to build on their strong reputation for superior quality and productivity.’
From exhibit graphics, backlit graphics, retail fixture wraps and front-lit graphics, to block-out banners, flags, and fabric interior décor, the VUTEk FabriVU 340i+ model delivers premium results using high-end, water-based dye-sublimation inks. And its proven, in-line fixation technology eliminates the need for a separate heat press when printing direct to fabric.
EFI
www.efi.com
