Color Concepts B.V has announced its rebrand to ColorBase, reflecting the company’s mission of building the digital foundation of the smart printing industry.
This change reflects the company’s focus on reducing waste in the printing industry by connecting players through intelligent platforms that enable smarter collaboration, material sourcing and colour management solutions.
Those familiar with Color Concepts will recognise the name ColorBase. It is the name of the company’s proprietary database containing details on 430+ large format printers, 3700+ materials, 90+ RIPs and 1.2 million printer profiles.
This core dataset is powering a series of interconnected software tools: ColorBase Labs, ColorBase Exchange and ColorBase Toolbox, that create value for users by enabling sharing of information between industry partners, and significantly reducing waste. The company’s decision to focus efforts on the ColorBase project makes the progression from the Color Concepts identity to ColorBase a natural evolution.
‘We aim to change the world, so first, we must change ourselves. Instead of repeating the same testing and profiling over and over again, we aim to digitise our knowledge and the results of our work,’ said Marco Roos, CEO of ColorBase. ‘To those who have followed us for the past 20 years, keep following us – we are transforming and it is exciting.’
ColorBase is committed to making the transition as seamless as possible for its customers and partners. ColorBase will continue to offer the testing, profiling and certification work that put Color Concepts on the map, alongside its new digital products.
COLORBASE
https://colorbase.com/
