The front cover of the newest edition of Sign Africa Journal focuses on Altron Document Solutions’ (ADS) wide format division, which is actively expanding the Mutoh range in South Africa in conjunction with partner and Mutoh distributor, Mips Technologies. Mutoh’s printers are completely manufactured in Japan, push the boundaries of speed, quality and ease of use and offer high quality prints for indoor and long-term outdoor applications.
Other features include:
The opportunities in double-sided window graphics
Window graphics are now regarded by many brands as a key part of the marketing mix. These graphics are an inexpensive form of advertising that retailers can easily apply to windows in order to capture the attention of passers-by.
A brief look at the impact on the industry
The Covid-19 pandemic, riots, load shedding and poor economy have greatly impacted the signage and printing industry. Company representatives give their take on the year that was, as well as some encouragement for the year ahead.
Exhibitors report quality leads at Graphics, Print and Sign expo
The successful Graphics, Print and Sign expo was held from 5-7 October at Emperors Palace Convention Centre. The event was not only considered even more successful than the Sign Africa Gauteng expo held in April, but lauded for its organisation, quality visitors and products that reflected industry trends.
Employees are driven by recognition
Front-line employees are typically not valued or appreciated. The attitude is: I don’t pay them much, they are lucky to have a job and they need me more than I need them. We all work for money but the real energy and commitment comes from the inner motivation that gets turned on when we feel valued.
Sustainability matters to print buyers
We are seeing more and more companies starting to include sustainability as part of their investment decisions. This might be because their customers are asking the question, or because business owners recognise that sustainability in the graphics industry is everyone’s problem.
Download a PDF of the magazine here.
SIGN AFRICA JOURNAL
https://www.signafrica.com/magazine/
